Sand

The growth agency for consumer telehealth

Scale telehealth.
Profitably.

We build patient acquisition engines for consumer health brands, combining performance media, high-velocity creative, conversion optimization and growth strategy to acquire more profitable patients at scale.

A two-week audit and a written point of view come before any retainer conversation.

Measured in patient economics.

Every engagement reports against the same six numbers. If a channel, creative or funnel change does not move one of them, it does not ship.

  • Customer acquisition cost
    CAC

    Fully loaded, blended across channels, tracked to the prescription.

  • Visitor-to-patient conversion
    CVR

    From landing page through intake and clinical visit.

  • Lifetime value
    LTV

    Modelled on refills, retention curves and cross-sell.

  • Efficiency ratio
    LTV:CAC

    The number that decides how hard you can push spend.

  • CAC payback period
    PAYBACK

    Days until an acquired patient has paid for themselves.

  • Contribution margin
    CM

    After media, clinical, pharmacy and fulfilment costs.

From first impression to first prescription.

Generalist agencies stop at the click. We own every stage from attention to retention, because CAC is decided at intake and clinical visit as much as in the ad account.

  1. 01

    Attention

    Creative concepts built for the platform and the claim rules.

  2. 02

    Click

    Media buying that answers to payback and LTV.

  3. 03

    Landing page

    Offer, pricing and proof tested weekly.

  4. 04

    Intake

    Shorter forms, smarter eligibility, fewer drop-offs.

  5. 05

    Clinical visit

    Scheduling and show-rate optimization.

  6. 06

    Prescription

    Checkout and first-fill conversion.

  7. 07

    Retention

    Lifecycle, refills, win-back and reactivation.

Creative that ships every week and earns its budget.

Every week the Creative Lab ships new concepts across formats, scores them on patient economics, and feeds the winners back into the roadmap.

@tidewell.healthSponsored

Week one on GLP-1: what actually changes.

honest update, nobody paid me to say the 3pm snack thing

Learn more
UGC · Winner
Northline Men's HealthSponsored

Most TRT dosing is wrong. Here is why.

Dr. Aaron Bell
Board-certified urologist
Doctor-led · Scaling
B
Bloom Clinic
Sponsored

Online visit, prescription if appropriate, delivered to your door.

$99/mo. No insurance. Cancel anytime.

bloomclinic.com
Start your visit
Learn more
Static · Live
The Daily WellnessSponsored · 4 min read

3 questions to ask before starting hair loss treatment.

Presented by Meridian Hair

Continue reading
Advertorial · Winner

Skip the waiting room

12:41
N

Why an online intake beats a waiting room.

Northline Men's Health · Ad

VSL · Iterating
Bloom Clinic

We built the care we couldn't find.

Maya Ortiz, co-founder

Our story
Founder · Scaling
T
tidewell.health
Sponsored
Book. Drive. Wait.
Ten minutes. Your couch.

Clinic visit vs. ten-minute intake.

Comparison · Live
M
Meridian
Sponsored

Everything your program needs, in one monthly plan.

Labs, prescription, delivery. One subscription.

meridian.com
See plans
Learn more
Static · Winner

Generalist agencies optimize campaigns. We optimize the economics of patient acquisition.

Generalist agency

  • Optimizes media metrics
  • Stops at the click or lead
  • Channel-first thinking
  • Reports campaign performance
  • Creative as a monthly deliverable
  • Learns the category on your budget

Sand

  • Optimizes patient economics
  • Owns the path from impression to patient
  • Business-model-first thinking
  • Connects acquisition to LTV, margin and retention
  • Creative as a continuous testing system
  • Arrives fluent in telehealth funnels and claim rules

The four ideas the brand owns.

Every hire, case study and client relationship reinforces one thing: this company understands how consumer telehealth businesses grow.

  1. 01

    Telehealth specialization

    Built specifically for consumer telehealth, with fluency in the patient journey, growth economics, compliance-sensitive creative and recurring-care business models.

  2. 02

    Full-funnel growth

    We work across the entire acquisition system instead of treating media buying as an isolated function.

  3. 03

    Performance economics

    Success is measured in CAC, LTV, contribution margin, payback period and patient growth.

  4. 04

    High-velocity experimentation

    Creative and conversion testing are continuous operating functions. We win by increasing the speed and quality of learning.

Audit, build, test, scale.

A diagnosis in two weeks, a working engine by week six, then a standing cadence of creative and conversion sprints with budget following payback.

  1. 01
    Weeks 1–2

    Growth audit

    We rebuild your funnel and unit economics from the data up: CAC by channel, intake drop-off, payback, creative fatigue, compliance exposure.

  2. 02
    Weeks 3–6

    Build the engine

    Tracking to the prescription, landing pages and intake flows, a creative pipeline, and a media structure that can be scaled without breaking.

  3. 03
    Ongoing

    Test at velocity

    Weekly creative and conversion sprints. Every test is scored on patient economics and fed back into the roadmap.

  4. 04
    Ongoing

    Scale what pays back

    Budget follows payback. Winning offers, channels and creatives get capital; the rest gets cut.

Built for operators who already have patients.

Sand works with growth-stage and scaled consumer telehealth brands: companies already delivering care that want a partner capable of thinking beyond ad spend.

A good fit looks like
  • Meaningful monthly acquisition spend
  • Recurring, cash-pay patient economics
  • A real care-delivery operation behind the funnel
  • An internal team that values rigorous growth strategy

Credible for emerging operators. Relevant to companies on the path to Hims, Ro or MedVi scale.

Questions operators ask first.

Something else? scale@scalewithsand.com

Who is Sand built for?

Consumer-facing telehealth companies where patient acquisition, recurring revenue and unit economics determine growth: GLP-1, TRT, HRT, hair loss, sexual health, dermatology, longevity and other cash-pay programs. Most clients are growth-stage or scaled operators with meaningful monthly acquisition spend.

How is this different from a paid media agency?

A media agency optimizes the channel. We optimize the economics of patient acquisition across the whole journey, from creative and media through landing page, intake, clinical visit, prescription and retention, and we report in CAC, LTV, payback and contribution margin.

What does an engagement look like?

It starts with a two-week growth audit of your funnel and unit economics. From there we build or rebuild the acquisition engine, then run continuous creative and conversion testing sprints, scaling spend as payback allows.

How do you handle compliance-sensitive creative?

Claims, platform policies and clinical review are built into the creative process from the first concept. We work alongside your clinical and legal teams and design tests that stay inside the rules.

Which channels do you run?

Paid social, paid search, YouTube, TikTok, native and retargeting, chosen by where your patients convert profitably rather than by a default channel mix.

How is pricing structured?

Engagements are scoped around the parts of the growth system you need, typically a monthly retainer with performance-linked components. Book a growth audit and we will propose a structure after seeing your numbers.

Build a stronger, more profitable patient acquisition engine.

Tell us about your program and current numbers. We will come back with a point of view on where the growth is.